
High-quality leads
West Midlands agents will get access to a new source of high-intent vendor leads who have progressed through our upgraded seller experience.
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Find out how our new, high-quality leads and exclusive insights can help you win in the living room.
West Midlands agents will get access to a new source of high-intent vendor leads who have progressed through our upgraded seller experience.
A new ‘enriched lead’ will help you convert more leads into appraisals, and more appraisals into instructions.
You don’t need to do anything to get these leads – but your feedback will shape the future of this product offering.
Our upgraded experience helps prospective vendors find an agent and sell with confidence.
In this new experience, homeowners will be able to:
As a result, homeowners will be better-informed, with a higher likelihood of converting to instruction.
Every time a lead is submitted through this new experience, we’ll send you an ‘enriched lead’ as an additional email alongside your usual lead email (if your CRM systems allow for this).
To give you the best chance of winning the instruction, we’ve packed our enriched leads with powerful insights, including:
More homeowner insights to support talking points
You’ll be in the know and more informed from the get-go
You’ll have the data, know the competition and be armed with comparative branch performance
There are three potential ways to receive and identify one of these new leads during the trial period.
During the trial period, you’ll receive the new enriched lead email. However, agents that only view leads through CRM integrations won’t see these.
All agents will still receive their usual lead email with no disruption. The ‘message’ field of these leads will reflect they come from this trial:
HIGH PRIORITY
A motivated homeowner has shortlisted you and is ready to move.
If you receive a phone lead, you’ll hear a short message before being connected to the caller that will say:
“Zoopla is connecting you with a high-quality seller lead. More motivated movers are on Zoopla”
You don’t need to do anything to take part in this – you’ll be automatically entered into the trial until March 31st. All we ask in return is for you to share some honest feedback via a quick form.
If you have any further questions, take a look at our FAQs below or reach out to your Zoopla Account Manager.
It’s already started – and eligible branches are automatically opted in.
We will share results with customers once the trial has concluded.
The lead will be stored in Zoopla Pro, the enriched data currently is only on the email. We are working on adding it into Zoopla Pro as soon as possible.
No this will only count as one lead in stats. The supplementary enriched email is not reported as an additional lead.
No, this is an additional opportunity and an entirely new source of leads – it will not remove any Valuation Booster leads.